Search Engine Optimisation (SEO) is the art and science of increasing your website’s visibility to search engines for those important keywords and phrases that are relevant to your business.

Search Engine Optimisation typically includes:

• Keyword research and development
• Meta tags optimisation
• Linking strategy and implementation
• Website submission
• Results reporting

Are you getting the most out of your SEO?

• Are you optimising your search terms and criteria?
• What’s the ROI for your keywords and sales leads?
• Are you able to effectively manage the endless testing and re-evaluation procedures?
• Would you like to generate more qualified leads for the same spend?
• Are you employing deep link tactics in your campaigns?

Why do you need SEO?

• 93% of users don’t look further than the first 2 pages of search results.  Most prefer to use another search engine rather than click past the first 10 results.
• 33% of users believe companies found in top search results are a major brand in their specific product/service strategy.  SEM raises your online profile and builds brand awareness.
• SEM has been proven to yield a higher return on investment in terms of generating more traffic to your website, qualified sales leads and customer acquisition than any other marketing channel
• Search engines work for you non-stop 24/7.

The Bottom Line has many different Search Engine Optimisation packages to suit any budget and business.